Episode 74: Selling Your Services 101 with Harry Johns
In this conversation, Arielle Thomas interviews Harry Johns, a Director of Sales at Rakuten Advertising. They chat about the intricacies of sales, emphasising the importance of timing, building a solid sales process, leveraging networks for referrals, crafting effective emails, and the significance of personalisation in outreach. Arielle and Harry also delve into the art of pitching and building trust with clients while addressing the challenges of navigating rejection in the sales landscape. In this conversation, Harry discusses the importance of handling rejection effectively, the strategies for closing deals, and the significance of personal branding for freelancers. They also explore the impact of AI and automation on the sales industry and share insights on managing workload and capacity. Arielle also outlines the vision for her podcast as a platform for creative professionals.
What we cover in this episode:
Building a sales process
Leveraging your network for referrals
Crafting effective emails
Personalisation in outreach
Pitching and building trust
Closing the deal
Listen to the episode