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MBFWA 2020 Packages | Video Content Coverage 







The Thom girls have been shooting Australian fashion weeks for the past three years and rapidly taken the video world by storm. Starting with Vogue’s VAMFF show in 2018, the team shot and delivered and overnight edit for Vogue Australia’s digital that was shared by Vogue accounts all over the world. In 2019, the team returned to VAMFF, and were invited to shoot the entire MBFWA with Vogue, attending 6 shows a day, with 16 overnight exports each night, throughout the week.

In September 2019, founder of Thom, Arielle Thomas was invited to run the entire video contract for M/FW, with her team covering every element of Melbourne Fashion Week from street style, sponsors, H+MU, backstage, runway and forums. Renewing the contract this year, Thom will head up the Melbourne Fashion Week strategy and video production across not only every element of the festival, but introduce new edits for platforms Tik Tok, IGTV and Facebook Live.

Throughout the year, Thom’s calendar is filled with campaign and social fashion content for brands Scanlan Theodore, L’Oreal, Ksubi, Vogue, Gritty Pretty, Georg Jensen, Alice McCall, Harrolds, Emporium, NGV, Dior and many more. 




Package One

Backstage Video Only | $4000

Deliverables:
x1 30 second video
x2 10 second videos 
x1 song throughout 
x3 cinemagraphs


Package Two 
Backstage + Riser Video | $5000

Deliverables:
x1 30 second video
x2 10 second videos
x1 song throughout
x5 cinemagraphs
Option to create backstage to runway edits for every look. See example below



Package Three

Backstage + Riser + Show Presentation | $8000


Deliverables:

x1 30 second video
x3 10 second videos
Cinemagraphs per look
x1 song throughout
Street style captured outside the show.
Entire show captured w wide POV and panning shots intercut.


*Entire show content capture can be developed into product knowledge edits closer to season launch to distribute internationally to aid sales and in-store customer experience.

**The entire show content capture can further be broadcast to Facebook Live, IGTV, Tik Tok etc.

***A cinemagraph is a looped collection of 3-4 shots without sound. Commonly used in e-commerce.




Package Four
Backstage + Riser + Show Presentation +Lookbook/E-Comm Video | $12,000


Deliverables:
x1 30 second video 
x3 10 second videos
Cinemagraphs per look
x2 songs throughout
Street style capatured outside the show.
Entire show captured w wide POV and panning close ups intercut.
Video capture in lookbook style to format into e-comm when season launches online. See examples below.






We can tailor our packages to suit your needs for 2020 fashion week, including shooting on Super8, VHS and various formats , casting, fittings, influencer + celebrity attendees etc. The packages above are a guide based on the previous capture and edit requests. 


Any questions, please email arielle@cinemathom.com




Watch the Thom reel and see some of our clients below. We are fluent in luxury fashion video you’re in good hands! 




Vogue | Zimmermann | Bassike | Ford | Visit Victoria | Alice McCall | Dior | NGV
Scanlan Theodore | Booking.com | Georg Jensen | NGV| Chadstone | Ksubi | Gritty Pretty